Practice Management

Federal Trade Commission Announces New Guides Concerning the Use of Endorsements and Testimonials In Advertising

by Jeffrey Segal, M.D. J.D. and Michael J. Sacopulos J.D. The Federal Trade Commission on October 5, 2009 released “Guides Concerning the Use of Endorsements and Testimonials in Advertising.” This is the fir...Continue Reading

The Benefits of Offering Payment Options Through Third-Party Financing

by Rob Morris Patients today are facing higher out-of-pocket costs from co-pays, coinsurance, and deductibles that may cause them to put off treatment or delay payment to your practice. Billing patients in-house is one w...Continue Reading

Eyes Wide Open—Adding Laser Lipolysis and Liposuction to your Vein Practice

by Andrea B. Epstein Perspectives from Dr. E.J. Sanchez of Laser & Vein Center at Batey According to the most recent statistics from the American Society of Plastic Surgeons (ASPS), cosmetic surgeries in the U.S. ar...Continue Reading

Editor's Note | The Season for Growth, Development and Rejuvenation

This is the time of year to think about growth and rejuvenation. Your patients may be considering cosmetic treatments to get them ready for the imminent summer sun (and beach, for those of you in coastal terrain), either...Continue Reading

Harnessing the Power of the Electronic Collective

In this issue, VEIN Magazine invites you to open your mind to the possibilities that the Electronic Collective can bring. Social Media - Great Minds Think Alike By now, it is safe to assume that we have all been touched...Continue Reading

Implementing Financial Controls within Your Vein Practice

Today more than ever, the plea from physicians that I work with around the country is, “Help us manage and/or reduce our overhead!” To maintain their incomes in today’s healthcare environment, physicians...Continue Reading

Crowdsourcing EMR

by Jeff Mongelli Recently, a group of online gamers resolved a roadblock that AIDS scientists couldn’t get past for more than a decade. This structured effort utilized a game designed specifically for solving scien...Continue Reading

Engaging Today's Healthcare Consumer: The Opportunities, Challenges and Dangers of Using Social Networking and Social Media to Market Your Practice.

Everybody's doing it. Wherever you turn today, you hear something about social media. For health care organizations, it is evolving into a powerful marketing tactic. It must, however, be a strategic part of your overall m...Continue Reading

Should Custom Mobile Apps Be Part of Your Practice? by Carl Black, MD, and Tyler Crawford, MD

by Carl Black, MD, and Tyler Crawford, MD With the advent of personal handheld mobile computing, marketing and practice branding strategies will fundamentally change. Mobile computing is growing at an exponential rate an...Continue Reading

Be Your Own Personal Coach by Helane S. Fronek

As a Certified Physician Development Coach, I’m often asked what a coach does. Coaches work from the belief that everyone desires a fulfilling life: one in which we consciously choose what we do and experience each...Continue Reading